30 April, 2020


The Campaign for Wool and Jasmine Hemsley collaborate to encourage the nation to knit – a proven way to improve mental health whilst learning a new skill. Knitting is not just a good way to pass time, it has also been shown to relieve stress and improve mood.

The Prince of Wales’ Campaign for Wool aims to upskill Brits in these uncertain times releasing a ‘How to Start Knitting Guide’ in collaboration with author, chef and wellness expert Jasmine Hemsley . Knitting is proven by Harvard Medical School to be beneficial for positive mental health, inducing a state of calm and reducing anxiety akin to yoga.

Consumers are invited to watch the knitting tutorial on Instagram and Facebook and use their new skills to get creative. The instructions are simple to follow so that the whole family can take part. http://www.campaignforwool.org/knitting/

Press Release